Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT http://jrmb.ejournal-feuniat.net/index.php/JRMB <p><strong>JRMB: Jurnal Riset Manajemen dan Bisnis. </strong>The academic Journal that published by Economic Faculty of Attahiriyah Islamic University. The journal will focus on providing quality research in the areas of Business Management. The goal of the journal is to cover topics that are paramount in HR management, marketing and finance. Accordingly, papers that focus on emerging and interdisciplinary topics are encouraged. The Journal is published three time a year on February, June, and October. The aim of the journal is to disseminate the business management researches done by researchers.</p> <p>&nbsp;</p> Economic Faculty, Attahiriyah Islamic University en-US Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT 2527-7502 ANALISIS PENGARUH IKLAN ONLINE TERHADAP MINAT BELI: STUDI KASUS PENGGUNA APLIKASI E-COMMERCE DI OKU TIMUR http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/410 <p><em>Purpose- This study aims to determine the effect of online advertising on buying interest in consumers who use e-commerce media in the Eastern OKU region.&nbsp; Design/methodology/approach- Data were collected through a questionnaire, as many as 100 respondents were chosen randomly. Linear regression is used to test the stud hypothesis.&nbsp; Findings- The results show that online advertising does not affect purchasing interest. This condition indicates that consumers are now getting smarter and have broad preferences to determine purchases intention.&nbsp; Implications- this study can provide information to marketers to pay attention to online advertising content so that it can appeal to prospective buyers. Keywords: online advertising, purchase intention</em></p> Helisia Margahana Margahana ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-06-30 2020-06-30 5 3 145 154 PENGARUH CAREER MANAGEMENT TERHADAP TURNOVER INTENTION DENGAN CAREER SATISFACTION SEBAGAI VARIABEL MEDIASI http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/347 <p><em><strong>Purpose-</strong> This study aims to examine the effect of career management on turnover intention through career satisfaction as a mediating variable. <strong>Design/methodology/approach-</strong> The design of this study uses a quantitative approach. The subject of this research is one of the branch offices of the National Bank Company domiciled in East Java Province. Data obtained using a questionnaire. The sampling technique used is total sampling (a sample that represents the population) as many as 35 employees. <strong>Findings-</strong> Based on an analysis using SEM (PLS), the results show that career satisfaction is able to fully mediate the relationship between career management and turnover intention.&nbsp; <strong>Implication-</strong> Turnover intention can be minimized through increased satisfaction at a given career path. In addition, the company's efforts are through long-term career management planning so that employees can predict their career in the company in the future. <strong>Keywords:</strong> Turnover intention, career management, career satisfaction.<br></em></p> <p>&nbsp;</p> Gandi Aswaja Yogatama Fadlilah Karunia Novianti ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-06-30 2020-06-30 5 3 155 170 APA ALASAN YANG MEMPENGARUHI WISATAWAN MENGUNJUNGI TUJUAN PARIWISATA? http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/386 <p>Purpose- This study aims to determine the effect of service quality and intention on visit decisions mediated by tourist satisfaction. Design/methodology/approach- Quantitative methods are used to explain the relationship between variables with SEM-PLS analysis techniques. Findings- The results showed the influence of service quality on intentions, service quality on tourist satisfaction, intentions on tourist satisfaction, tourist satisfaction on visit decisions, quality of service on visit decisions, and intention to make visit decisions. <br>Implication/Limitation - The results of the study can be used as a reference in the formulation of new policies by local governments in tourism management, especially in Blitar, and other regions in general. This research has limitations on previous empirical evidence that explains the same phenomenon.&nbsp; Keywords: Service quality, intention, tourist satisfaction, visiting decision.</p> Shara Merry Palupi Ernani Hadiyati Rini Astuti ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-06-30 2020-06-30 5 3 171 184 ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI AUDITOR SWITCHING PADA PERUSAHAAN MANUFAKTUR http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/415 <p><strong>Purpose-</strong> This study aims to determine the factors that influence auditor switching in manufacturing companies listed on the Indonesia Stock Exchange (IDX) for the 2013-2017 period. <strong>Design/methodology/approach-</strong> The population in this study were all companies listed on the Indonesia Stock Exchange in the period 2013 to 2017. The sample in this study was 188 companies, observations were obtained by purposive sampling method. The data analysis technique used is logistic regression analysis.<strong> Findings-</strong> The results showed that the variables of the audit opinion, public ownership, financial difficulties, and audit fees did not significantly influence the sample of companies to conduct auditor switching. <strong>Implications-</strong> The implication of the study results show that audit opinion, public ownership, financial distress, and audit fees are not determinants of audit switching so the explanation of the basis for audit dependency still needs to be reclassified through other factors. Subsequent research needs to expand the study area to other sectors and add periods of observation to obtain more comprehensive results. <strong>Keywords:</strong> Audit opinions, public ownership, financial distress, audit fees, and auditor switching.</p> Sophia Andini ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-06-29 2020-06-29 5 3 221 132 KAJIAN POTENSI MANUSIA DAN BENTANG ALAM TERHADAP REKONSILIASI KEHIDUPAN SOSIAL BERBASIS MANAJEMEN EKONOMI KAWASAN DAS CITARUM KECAMATAN RENGASDENGKLOK KABUPATEN KARAWANG http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/335 <p><strong>Purpose-</strong> This research is structured in order to measure the potential impact of human resources and natural resources potentiality on the socio-economic quality of life index in the Citarum River Basin area, as well as constructing its impact on the formulation of the strategy of a social life reconciliation program that stirs regional economic development.<strong>&nbsp;Design/methodology/approach-</strong> This research uses a field research method with a qualitative approach, in which data collection and data processing techniques using the technique triangulation and source triangulation. <strong>Findings-</strong>The results showed several findings, first, the potential of HR is quite low which correlates with the decline in the quality of socioeconomic life. Second, the availability of natural resources has the potential to support regional economic development. Third, there are obstacles in the regional management system, at any various levels, <em>i.e.</em> individual, organizational, and government institution level. Fourth, tourism-based area revitalization is the key strategy for regional economic development. The revitalization of tourism-based zones, supported by the historical, cultural, and natural potentiality, is a key recommendation point for stakeholders, both at the local, provincial, and central levels.</p> <p><strong>Keywords: </strong><em>human resources, natural resources, social reconciliation, tourism-based development, socio-economic index</em></p> Ignatius Ario Sumbogo Siti Ruhana Dara ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-06-29 2020-06-29 5 3 107 120 PERAN PASAR TEMATIK DALAM MENOPANG KESEJAHTERAAN MASYARAKAT JAKARTA http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/329 <p><strong>Purpose-</strong> This study aims to analyze the role of the thematic market on society's prosperity in Jakarta.</p> <p><strong>Design/methodology/approach</strong>- The respondent of this study is the seller who sells their products in Jakarta thematic market. Multiple linear regression is used as a data analysis method.</p> <p><strong>Findings</strong>- The result of this study state that innovation does not affect the prosperity of Jakarta society, while brand image affects the prosperity of Jakarta society.</p> <p><strong>Implications</strong>- Traditional market conditions with minimal facilities make most consumers reluctant to allocate a lot of time in the market. Thus, even though the thematic market is a traditional market, it must be managed in such a way with facilities that enable consumers to spend a long time in the market.</p> <p><strong>Keywords</strong>: Innovation, Brand Image, Prosperity</p> Vina Meliana Diyan Lestari Basuki Toto Rahmanto ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-06-29 2020-06-29 5 3 133 144 PERAN ENTREPRENEURIAL COMMUNITY DAN DIGITAL ENTREPRENEURIAL ORIENTATION TERHADAP ENTREPRENEURAL PROCESS DALAM MENGHASILKAN ENTREPRENEURIAL PERFORMANCE http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/334 <p><strong>Purpose-</strong> This study aims to examine the role of the entrepreneurial community and digital entrepreneurial orientation towards the entrepreneurial process in producing entrepreneurial performance.</p> <p><strong>Design/methodology/approach-</strong> The quantitative research design was used through field research in Wonogiri District, Baturetno District, Watuagung Village, Sendang Hamlet. A total of 31 respondents were randomly selected through questionnaires.</p> <p><strong>Findings-</strong> The results of this study indicate that the entrepreneurial community does not affect the entrepreneurial process, digital entrepreneurial orientation influences the entrepreneurial process, entrepreneurial process influences entrepreneurial performance.</p> <p><strong>Implication-</strong> Related parties need to make efforts to improve entrepreneurial performance through mentoring members of the community in directing and developing their businesses; conduct interactive communication between management and members of the association; and forming SME groups in the context of operational and development cost efficiency (production training, managerial finance, marketing, and others)</p> <p><strong><em>Keywrods:&nbsp;</em></strong><em> entrepreneurial community</em>, <em>digital entrepreneurial orientation</em>, <em>entrepreneurial process, entrepreneurial performance</em></p> <p>&nbsp;</p> Siti Nurjanah Triyono Arief Wahyudi ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-06-27 2020-06-27 5 3 97 106 PENGEMBANGAN THEORY OF PLANNED BEHAVIOR PADA KEPUTUSAN PEMBELIAN GREEN PRODUCT http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/327 <p><strong>Purpose</strong>- This study aims to develop Theory of planned behavior. In this study added the variable Perceive Value (Gren value and Functional value) on the proposed model.</p> <p><strong>Design/methodology/approach</strong>- this study was conducted with a survey of male consumers who use skincare. 200 samples were taken by purposive sampling. The analysis technique used is SEM smart PLS.</p> <p><strong>Findings</strong>- The results of this study, of the 6 hypotheses were accepted 5 hypotheses and 1 hypothesis was rejected. This result shows that the green value and functional value have a significant positive effect on attitude toward green products. Likewise with Functional Value. This variable has a significant positive effect on the intention to purchase green products. Perceive behavior control does not moderate the relationship between attitude toward green products and intention to purchase green products.</p> <p><strong>Keywords</strong>: green value, functional value, Attitude, purchase intention, Behaviour control</p> Masfiatun Nikmah Sri Hartini ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-06-14 2020-06-14 5 3 85 96 ANALISIS POTENSI PENERIMAAN PAJAK DAN STRATEGI KEBIJAKAN UNTUK MENGOPTIMALKAN PAJAK HOTEL DI KABUPATEN BANYUWANGI http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/403 <p><strong>Purpose-</strong>Thus research aims to calculate&nbsp; the potential of hotel tax revenue and how policy strategies to optimize hotel tax revenue in Bnayuwangi Regency</p> <p><strong>Design/methodology/approach</strong>-<em>This study calculates the magnitude of the hotel tax potential in the Banyuwangi Regency, using a quantitative approach. The sample is taken in each district that has a hotel tax object</em></p> <p><strong>Findings</strong>- B<em>ased on field findings in 16 districts that have hotel tax objects, were sampled at 2 hotels in each district, potentials found was Rp. 19,004,102,434. Based on the 2018 realization and target data, the hotel tax target is Rp 1,840,000,000 and the realization is 3,368,454,736. It indicates the potential for lost tax revenue from hotel in Banyuwangi Regency. </em></p> <p><strong><em>Implications-</em></strong><em>Strategies that can be done to optimize revenue are by simplifying the taxation system, providing services to taxpayers, and controlling the administration.</em></p> <p><strong>Keywords:</strong><em> Tourism, Hotel Tax, Potency, Policy Strategy</em></p> Yeni Puspita Galih Wicaksono ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-06-07 2020-06-07 5 3 73 84 FAKTOR FAKTOR YANG MEMBERIKAN IMPLIKASI TERHADAP KETERIKATAN PEKERJA http://jrmb.ejournal-feuniat.net/index.php/JRMB/article/view/406 <p><strong>Purpose</strong>- This study aims to determine the effect of organizational culture, communication, and religiosity on work engagement mediated by work motivation at the Bureau of Personnel and Organization, Main Secretariat of the Financial and Development Supervisory Agency.</p> <p><strong>Design/methodology/approach</strong>- The population in this study was 143 Civil Servants (PNS). Samples were taken by a population of 143 people. Data collection techniques using questionnaires and interviews, while the analytical tool used is the Structural Equation Modeling (SEM) using AMOS version 22.</p> <p><strong>Findings</strong>- The results of this study indicate that organizational culture, communication, and religiosity do not have a significant positive effect on work motivation and work engagement. Work motivation is not proven as a mediator of cultural, communication, and religiosity relations to work attachment.</p> <p><strong>Implications</strong>- To improve the organizational culture of personnel and organization bureaus can be done through enhancing activities that support the re-culture of the organization in the routine activities of the Personnel and Organizations Bureau.</p> <p><strong>Keywords</strong>: Culture, Religiosity, Employee Engagement, and Communication</p> Muhammad Ramaditya Gabriel Nazzario ##submission.copyrightStatement## http://creativecommons.org/licenses/by-nc-sa/4.0 2020-05-25 2020-05-25 5 3 61 72